Speakers

Marco Steinsieck is the Head of Retail Media at Sephora.

Khara Bozler Hutchinson is a seasoned digital marketing and media executive with over 15 years of experience driving innovation and growth across programmatic, retail media and eCommerce platforms. Currently the Head of Digital Activation at Bayer Consumer Health, she leads a portfolio-wide transformation in digital media strategy, ad tech, and personalized activation. Her expertise spans full-funnel media planning, advanced analytics integration and in-house team development.

As the Chief Investment and Activation Officer for dentsu’s media service line, Cara brings together the teams behind all media channels including video, radio, OOH, print, digital and programmatic, paid social, search, and retail media. She also oversees disciplines across brand assurance, economic empowerment, productivity, sports, research and insights, and business transformation and strategy. 

Cara has been with dentsu since 2010 and most recently served as Chief Investment Officer where she managed $22B in annual investments for all dentsu’s media clients in the US market, overseeing all US investment activities including publisher direct media, biddable media, research, economic empowerment, productivity and strategic partnerships. She was tasked with maximizing efficiencies for her clients by leveraging the collective buying power of dentsu and delivering innovative solutions that address the changes in the media landscape. 

Her media career spans 25+ years, with five years of DTC experience between two of the biggest Pharmaceutical Companies (Pfizer and Glaxo SmithKline). Cara also has a strong background in packaged goods and retail, working on the SC Johnson and Sears business for over nine years, as well as a handful of travel accounts. Her past agency experience includes MediaEdge, TN, Initiative, and MPG. 

Cara was named as Cynopsis’ Top Women in Media in 2020 as an Industry Leader. She was also honored as a She Runs It Working Mother of the Year in 2020. Cara’s expertise is constantly tapped by industry reporters and has been featured in Adweek, Digiday, and MediaPost, to name a few. Cara will also serve as a charter member on the newly formed OAAA Agency Council.  

Cara serves on the Executive Board for The Valerie Fund and currently runs sales and promotion for Careoke for the Kids, an industry event in its 19th year. She was honored at The Valerie Fund Thanksgiving Gala in 2019 for her tremendous contributions to the cause. In November 2019, Cara was also an honoree at Coaches vs Cancer in 2011, a She Runs it Mother of the Year, Partnership with Children Gala honoree in June 2022, Campaign US Inspiring Women and Women in Media and Marketing honoree in 2023, and Young Audiences of New York honoree in March 2024.  Cara was recognized at her previous agency with a 5th dot award. She is an 18-year breast cancer survivor and has started a non-profit, Media Ladies Conquering Cancer.  She enjoys the beach, crafting, playing games, reading, sewing, traveling and most importantly being with her family.

Seho Lee is the President of Advertising at Telly TV, the groundbreaking company behind the world’s first free, dual-screen TV supported entirely by advertising.

As the Executive Vice President of Services Business Development, North America, Michelle Carter leads Mastercard’s commercial efforts for 400+ Security Solutions, Business & Market Insights, Consumer Acquisition & Engagement and Open Banking Products/Software Platforms through 1,100 client relationships across segments: Issuers, Retailers, Restaurants, Digital Partners, Fintechs, Manufacturers, Travel & Hospitality, Public-Sector and Channel Partners. Michelle manages a team of 200+ talented Business Development professionals. 

Michelle joined Mastercard via the acquisition of Applied Predictive Technologies (APT) in 2015, where she had been since 2004 in a variety of senior level sales roles.

Michelle has two decades of experience driving robust customer relationships across Retail, Restaurants, Financial Services and Consumer Goods segments, and holds a BA from the University of Pennsylvania.

Amy McDevitt is Sports Brand Partnership Lead at Amazon Ads, focused on delivering contextually relevant creative executions, features, custom ideas and turnkey opportunities for partners and their brands to leverage all the assets within Amazon’s ecosystem.

Known for her creative storytelling and ability to rally people around ideas that amplify brand objectives and drive revenue, McDevitt holds over two decades of experience in sports and media marketing.

McDevitt most recently served as Senior Vice President, Marketing & Digital at Marquee Sports Network, the television home of the Chicago Cubs, where she led the marketing efforts and digital product creation for the network’s launch in February 2020.

Previously, McDevitt was Vice President of Content Partnerships at WarnerMedia, where she was tasked with positioning national media properties such as Adult Swim, truTV, and Cartoon Network in the marketplace, and developing curated, solution-based brand partnerships. 

Prior to that, McDevitt spent more than 13 years at The Walt Disney Company, ending as Senior Director at ESPN CreativeWorks, ESPN’s in-house strategic marketing and creative agency. During her tenure, she was also tapped to lead ESPN International’s Marketing Solutions and espnW sales marketing teams. Earlier, she was Director of Integrated Marketing and Promotions at ABC Television Network.

McDevitt started her career with Major League Baseball, where she was Director of Promotions & Entertainment for The Cincinnati Reds. She received a bachelor’s degree from Indiana University Bloomington, and is currently based in New York City with her husband, two children, and their golden retriever.

Doug Brodman is the Senior Director of Advertising Sales for the U.S. and Canada at Netflix, supporting Netflix’s ad-supported offering. Doug leads the team responsible for launching and driving advertising sales revenue with the world’s largest media agencies, holding companies, and their clients. Brodman is a 19-year media industry veteran. Prior to Netflix, Doug led X’s (previously Twitter) North America Agency Partnerships team and has held previous positions in sales and marketing leadership roles with Google and NBCUniversal.

Ed Muller is the Head of Global Media at Duracell.

Maureen has worked in the Media business for 25+ years as a leader in Strategic Investment guiding both clients and agency teams to driving maximum value in the marketplace.  She has also focused on building relationships with the media partners to better facilitate the negotiations and client’s executions in market.

Maureen began her career as an Assistant Media Buyer in National Broadcast at the inception of IPG’s General Motors MediaWorks buying unit and was quickly promoted to a Buyer overseeing GM’s $300MM+ Sports investments.  Maureen then went to work on the sales side at Discovery Communications as a Sales Planner.  Maureen crafted sales plans and marketing ideas for such clients as Procter & Gamble, Warner Brothers, Universal Studios, Exxon Mobil and M&M Mars.

After Discovery, Maureen went to back to the agency side working at Universal McCann for four years on the Coca-Cola account.  While working on Coca-Cola Maureen ran their high-profile Olympics sponsorship which was more than $100MM in addition to managing their juices and water brands.  Maureen joined Optimedia, NY in April 2004 as a VP, Associate Director in charge of buying for T-Mobile, BMW, ServiceMaster among other brands.  In March of 2010 Maureen was promoted to EVP of the National Video department overseeing the strategic investments across all clients including Pizza Hut, Bridgestone Tires and Liberty Mutual representing billings more than $400MM.

Maureen joined Initiative in February of 2016 as the Chief Partnerships Officer overseeing all investments across the portfolio of clients including Amazon/Amazon Prime Video, T-Mobile, Liberty Mutual, Merck, Gilead, and Lego to name a few.  Maureen currently serves as the Chief Investment Officer at IPG Mediabrands working closely with the agency teams to develop strategic partnerships in the marketplace that yield both efficiencies and impact for clients.

Maureen graduated from Fordham University with a BA in Communications.  As an active member of the media industry Maureen is on the 4 As National Broadcast Committee, IAB Video Board, VOX Media Council and the Sandy Hook Promise Media Advisory Board.In 2010, Maureen was named as one of Broadcasting and Cable’s Next Wave of Leaders.  Maureen was also named one of the 2013 Working Mothers of the Year as selected by She Runs It and in 2013 AdWeek highlighted Maureen as a Media All Star.  Maureen was recently honored by She Runs It for the Changing the Game awards which highlighted her advancements when it comes to more inclusive buying practices.

Harry Kargman is the founder and CEO of Kargo, the leading creative-led programmatic advertising platform. Harry was named an EY Entrepreneur of the Year in 2016 and leads Kargo’s strategy and growth. Under his stewardship over the last 20 years, Harry has bootstrapped Kargo from a small start-up into one of the advertising industry’s largest and fastest-growing technology companies —announced as an Inc. 500 winner and Deloitte Technology Fast 50 company. Harry has won the Advertising Club President’s Award and is a board member of the AdCouncil, Tech:NYC, the Partnership for New York, and the MMA Media & Data Board.

He is a frequent speaker and panelist at CES, IAB, Advertising Week, Web Summit, Cannes and other advertising and technology conferences, and has been featured in The NYTimes, The Today Show, AdAge, Adweek, Business Insider, Bloomberg, Fox Business, The Wall Street Journal, NPR and dozens of other media outlets.

Harry graduated with honors from Harvard College, where he is an advisor to young entrepreneurs through the Harvard Innovation Lab and lives in New York City with his wife and three children.

Lauren Griewski is the Head of Sales and Partnerships of Chase Media Solutions, a dual-sided media platform that connects brands to Chase’s 82 million customers with the goal of helping consumers discover great value from merchants that matter to them while also driving sales for brands and merchant partners.

Lauren has over 15 years of media, advertising, technology and executive experience with some of the world’s leading platforms, including ROKT, Facebook (Meta), Roblox, VEVO and Viacom. In her role at Chase, she oversees Chase Media Solutions’ sales teams and partners with cross-functional teams like marketing, product and sales operations to align sales strategy with overarching company goals.

Sean McCaffrey is the President and CEO of GSTV, where his focus is driving business growth through understanding the evolution of the media landscape, the consumer journey and consumer behavioral insights leveraging data, technology and scale of GSTV’s national platform.

Under his leadership, GSTV has grown to be the largest consolidated and scaled media network for the convenience channel and a leading and proven platform uniquely positioned at the intersection of digital video, retail media, and data-driven advertising. Sean has energized GSTV’s customer base while driving GSTV’s growth and leading the GSTV team in a relentless focus on delivering value to brand, agency and retailer partners and building a fresh and entertaining consumer experience.   

A passionate and collaborative media executive, he previously served as EVP, Client Strategy & Partnerships at Clear Channel Outdoor, Americas. Working for both small and large organizations and public and private ownership, he has a broad point-of-view on managing organizational change, integration, business growth strategy and collaborative leadership and vision.

Sean is currently a board member of the Ad Council, IAB Video Board, OAAA, and DPAA.

Suzie has over 25 years of experience as a global strategic business leader. A pioneer in digital advertisement and innovation, Suzie brings an extraordinary track record from Google, where she spent 17 years architecting company-defining revenue strategies. Her leadership roles at Google include serving as the Global Chief Revenue Officer for Waze, as well as founding YouTube’s Revenue and Marketing Organization. Suzie has a proven track record of working with partners and brands to help them scale their businesses. As a business leader, she has run multibillion-dollar revenue across video, search, display, and location product lines, which is key for the future growth of Lyft’s Media and Business teams.

Travis Scoles is Executive Vice President of Advanced Advertising at Paramount. In this role, Scoles oversees all aspects of Vantage, Paramount’s advanced advertising solution, as well as other internal data optimization and analysis products. He is also responsible for managing key efforts in currency and measurement innovation on behalf of the company. A trailblazer in advanced advertising, Scoles plays a key role in driving industry-wide understanding and adoption of a multi-currency marketplace in addition to shepherding thought and product leadership in service of the industry.

Scoles joined the company, formerly ViacomCBS, to lead product strategy and development as well as operations for Vantage. Prior to joining Paramount, he worked in the consulting space on quantitative research, media analytics, and media optimization.

Scoles has been recognized for his foresight and strategic thinking in Ad Age 40 under 40 as well as Broadcasting + Cable and Multichannel News’ 40 under 40 lists. He also serves as Chairman of the U.S. Joint Industry Committee’s Board of Directors.

Scoles lives in Darien, CT with his wife and two children.

Lindsay and her team help media and performance companies build and drive outcomes-based CTV business strategies for both the buy-and-sell-side. She leads partnerships with Walmart Connect, Kroger Precision Marketing, Best Buy Ads, Instacart, Unity Gaming, and more. Her partnerships focus on driving true full-funnel insights that showcase the power of Roku. 

Prior to Roku, Lindsay was Director, Offsite – Product Strategy and Innovation at Kroger Precision Marketing (KPM). During her three years at KPM, she was responsible for KPM’s off-property retail media Business and Product strategy, inclusive of partnerships with Roku, Pinterest, Facebook, Pandora and Influencer, and overseeing the KPM Media Planning and Activation teams. Prior to her retail media strategy role, Lindsay was Sr. Director of Programmatic and Digital Media at Empower Media.

Fabio Italiano is Senior Vice President and Head of Data Tooling & BI Strategy at M&T Bank.

Katie brings over 20 years of experience in media and marketing to her role at DICK’S Sporting Goods, where she heads the internal media team supporting all brands under the DICK’S Sporting Goods umbrella, including corporate, Golf Galaxy, and Vertical Brands. In this position, Katie is accountable for developing, executing, optimizing and measuring media strategies to drive profitability across all media channels. This includes key responsibilities such as investment strategies, building key partnerships with publishers and platforms, and utilizing data and tech to maximize ROI on media spend.

Before joining DICK’S Sporting Goods, Katie spent 18 years at PepsiCo, leading the internal media team for the North American Beverage Marketing Department. As Head of Media, she managed the omnichannel media strategy for various PepsiCo portfolios, including CSDs, Water+, Lipton, Energy, Starbucks, and Innovation. Her responsibilities encompassed strategy development, publisher/platform partnerships, plan execution, investment, and measurement.

Known for challenging the status quo, Katie has driven content and technology innovation, developing creative and immersive media marketing programs grounded in data and ROI. She was instrumental in securing multi-million-dollar investments, including annual Upfront deals and NA Digital partnerships.

Earlier in her career, Katie worked with Initiative, MPG, MediaEdge and MediaVest, gaining valuable experience in planning, buying, insights and branded entertainment for major clients like Intel, MCI WorldCom, Accenture, Xerox, Procter & Gamble and Hardee’s.

Katie’s career is marked by her commitment to excellence and innovation in media strategy, leveraging her extensive experience to drive impactful results for leading brands.

Michael Krans currently serves as the Vice President of Macy’s Media Network, the Macy’s, Inc. retail media network for the company’s three nameplates – Macy’s, Bloomingdale’s and Bluemercury.

With extensive experience leading sales and marketing teams focused on digital media, e-commerce and publishing, Krans joined Macy’s, Inc. in 2024, following his role leading the fashion team at Walmart Connect. He previously worked at major publishers including Hearst and Condé Nast, overseeing a host of revenue growth, advertising, and marketing initiatives in retail, home, beauty, and fashion.

Michael lives in Maplewood, New Jersey with his husband and two  daughters. In addition to supporting various adoption advocacy  organizations, Michael is very involved in fundraising efforts for LGBTQ+ organizations such as Lambda Legal and the Hetrick Martin Institute.

While carrying the “ethos” of a Marketing Technologist, as the Managing Director, Digital Innovation at Walton Isaacson Albert Thompson has always possessed a firm understanding of how technology has continued to transform the discipline of Marketing while disrupting today’s conventional consumer engagement models.  Over that past 20+ years his cross-cultural communications experience ranges from African American, Hispanic, LGBTQ, AAPI, Arab American, South Asian, Boomers, Millennials, Urban, GM to International. 

His work involves Digital Marketing for Lexus, Home Depot, Morgan Stanley, AMAZON, NYPD, Medline, State Fair, Spalding, HBO, MCD, LA Sparks, Game Show Network, Verizon Wireless, Unilever, Ford Division, Lincoln Mercury, Burger King, Toyota, Colgate, HSBC, Time Warner Cable, AstraZeneca, US Marines, Pfizer, Novartis, Merck, and Hyatt Resorts. 

Beyond the agency realm, Albert serves as a Advisor to early stages companies on a series of topics related to Market Positioning, Go-to Market Strategy, Brand Identity, Consumer Psychology, and Growth Marketing.  As a member of the advisory board to enterprises such as Cache.ai, SCOUT.io, BrandMentality.ai, Sosani, Retailwire, MyBalbo, Nebula9, and Adskate he serves as a Marketing Technologist to help organizations visualize and “operationalize” the use of their offering.Albert has participated in numerous speaking engagements for the 4A’s, AdAge, the ANA, Meltwater, MediaPost, Digiday, ThinkLA, PUBMATIC, TVOT, CYNOPSIS, Admonsters, AdExchanger, Adweek, and VAB.  This type of industry prowess resulted in him being named one of ADWEEK’s 2022 Media Allstars.  Albert is also the host of The Transient Identiti podcast which chronicles the Voice of the Consumer.  Albert’s greatest accomplishment is marrying his college sweat-heart and being the father of twin girls.  He holds an MBA from Florida A&M University.

Evan Giamanco is Senior Vice President, Ad Product & Revenue Strategy at Warner Bros. Discovery. In this role, Giamanco is responsible for the development and execution of Warner Bros. Discovery’s advertising strategy and ad product development efforts. He leads the expansion of Shop with Max, Moments, the ad product suite and sales development. Based in New York, he reports to Ryan Gould, President of U.S. Advertising Sales, Go To Market.

Giamanco plays a key role in creating a holistic sales approach across Warner Bros. Discovery’s business, which includes its entertainment, news and family verticals, focusing on its on and off-platform monetization efforts and go-to-market strategies. 

Before taking on his current role, Giamanco served as senior vice president of sales strategy and operations, where he led sales strategy and ad product development across CNN Digital.

Giamanco was previously vice president of business operations at SimpleReach, a company that specializes in providing content creators with measurement and optimization capabilities across digital and social channels. There, he built an operations team from the ground up, while leading campaign management and marketing across the company. Prior to SimpleReach, Giamanco was vice president of Business Insider Studios & ad strategy at Business Insider, and spent over nine years of his career at People.com, where he established his digital background.

Giamanco has a Bachelor of Business Administration in marketing and e-commerce from Fordham University, as well as a Master of Business Administration in marketing and e-commerce from St. John’s University.

Ann Piper joined Spotify in July 2017. She currently holds the position of Head of Sales, North America, after leading the US Vertical team for the last four years.

Prior to joining the global audio streaming platform, Ann spent six years at AOL, where she ran the Retail/CPG team for the West. She has extensive experience in the media industry, with roles at CBS MarketWatch, Red Herring and Hearst Magazines.

Ann holds a bachelor’s degree in Business Management from Loyola Marymount University. She enjoys traveling, trying new restaurants, hiking and spending time with her family and friends.

Larry Price, PhD, is Head of Data Science at Koddi, where he leads the development of commerce media network machine learning systems. His teams develop the AI infrastructure across Koddi systems, launching next-gen optimization features like automated bidding, forecasting, and relevance models, all within real-time infrastructure built for training, deployment, and serving.

Previously, he led Marketing Data Science for Capital One’s consumer bank and served as Chief Data Scientist at OpenX.

In a previous life, Larry was an astrophysicist with the LIGO Scientific Collaboration, with contributions to the LIGO Scientific Collaboration’s discovery of gravitational waves that was recognized by the 2017 Nobel Prize in Physics. He holds a PhD in Physics from the University of Florida and BA in Physics from Reed College.

Matthew Van Houten is Senior Vice President of Product and Partnerships at DIRECTV Advertising. Matt’s views on media, advertising, technology and innovation come from 15+ years and 360° of industry experience working across the Entertainment and Media sectors at powerful brands (ViacomCBS, WarnerMedia), scaled distributors (AT&T, DIRECTV, Xandr), and respected universities (CUNY Baruch College, NYU). Matt has led the growth of multi-billion dollar domestic and international businesses across traditional and emerging media.

As a thought leader, Matt holds several patents and is a two-time EMMY® award winner for his work in advanced advertising. He has consistently built high performing product, strategy, & business development teams, has established strategic partnerships in changing media landscapes, has led investment M&A and developed new lines of business, and has enabled revenue growth across national, addressable, local and programmatic ad sales channels. 

For the past 13 years, Matt has shared his expertise and his perspective in the classroom: he serves as an adjunct professor at the Zicklin School of Business at CUNY Baruch College, where he teaches an advanced media, entertainment and technology course in the school’s Department of Marketing and International Business.Matt earned his bachelor’s degree in political science and graduated magna cum laude from the University of San Diego, and earned a Master of Business Administration from CUNY Baruch College. He is also a former collegiate athlete and WCLL national champion in lacrosse. He currently lives in Manhasset, New York with his wife and three sons.

Christa Klausner is EVP, Head of Commerce at Publicis Groupe.

Stephen Sheron is Senior Director of Ads Analytics at Best Buy Ads, where he leads advertising measurement strategy and innovation. He has built and scaled modern data science–driven platforms and automated systems for modeling and incrementality testing, engineering analytics solutions that connect marketing to business outcomes and enable brands to maximize the impact of their investments.

Liz Roche, Vice President of Media and Measurement, leads Albertsons Media Collective teams dedicated to building out innovative, transparent measurement products, advanced audience targeting solutions and performative media campaigns for clients and partners. With experience leading teams and organizations across platforms, agencies and publishers, Liz drives impact through strong collaboration and accountability. 

Prior to joining the Collective, Liz worked at companies like LinkedIn, Groupon, Epsilon, Havas and accelerate360, where she developed innovative data solutions to support loyalty programs as well as supplier funded solutions for retailers, launched alpha products centered around personalization and brand level attribution and held various leadership positions. 

Liz holds a degree in Anthropology and Government and recently completed her Executive MBA at Northwestern’s Kellogg School of Management.

Jeff Ratner is the President of Media, Analytics and Data at Quigley-Simpson. In his role, he is responsible for overseeing the agency’s Media Strategy and Planning, Investment, Activation, and Analytics practices.

During his 20+ year career, he has worked on both the client and agency side, including senior positions at GroupM’s Mindshare, Publicis Media’s Zenith, Hearst’s iCrossing, Sony Corporation of America and Kaplan North America, a global educational services company.

Stacey Weibrecht is Google’s Head of TV and Advanced Media Solutions at the Google Marketing Platform.

Lizzie Collins is Senior Vice President, B2B Marketing and Ad Innovation at SiriusXM Media, the advertising division of SiriusXM and the gateway for marketers to the largest digital audio advertising ecosystem in North America. There, she oversees B2B marketing, ad product marketing, creative agency Studio Resonate, and research and analytics divisions. Hired as Pandora’s first salesperson in 2006, Lizzie is a passionate storyteller with 15+ years of experience at the forefront of audio innovation. Under Lizzie’s leadership, SiriusXM Media supports the monetization of the most dynamic, cross-platform addressable audio offering for advertisers nationally, reaching over 160 million monthly listeners across streaming, satellite and podcasting. An Advertising Hall of Achievement inductee, Lizzie lives in Los Angeles with her family.

Ying Wang is General Manager for Xumo Advertising, a joint venture with Comcast and Charter formed to develop and offer a next-generation streaming platform for the entire entertainment industry. In this role, Ying is responsible for maximizing ad revenue across Xumo’s growing inventory, including supply within Xumo Play, on the channels it syndicates to other platforms via its Xumo Enterprise business, and from content partners on Xumo TV and Xumo Stream Box. Her oversight includes critical functions such as ad sales, ad operations, sales marketing support, pricing & packaging, and reporting and attribution.

Previously, Ying served as Vice President, Strategic Initiatives for Comcast Advertising, where she managed executive priorities as Chief of Staff to the President and led transformation initiatives for the advertising sales and technology business unit. Prior to that, Ying was Head of Business Operations & Strategy for FreeWheel, where she led strategic planning and oversaw the integration of five different advertising companies acquired by Comcast into a single organization. Ying initially joined the Comcast Advertising family in 2014 via FreeWheel, where she scaled the video streaming business of dozens of large media publishers.

With more than a decade of experience counseling major media companies, Ying’s industry involvement has been marked by a deep understanding of market dynamics and innovative strategic solutions. Prior to joining FreeWheel, she advised media and retail companies as an associate at Oliver Wyman, a global management consultancy. She was also part of the international digital distribution team at Warner Bros. Discovery Home Entertainment.

Ying is a graduate of the Women in Cable Telecommunications (WICT) Network’s Besty Magness Institute for senior level women. She serves on the National Advisory Council for Comcast’s Asian Pacific American ERG and on the steering committee for Comcast’s Women in Advertising & Media group.

Ying received a Bachelor of Arts in economics and psychology from Harvard University, a Master of Business Administration from The Wharton School at the University of Pennsylvania and a Master of Arts from The Lauder Institute at the University of Pennsylvania. She resides in Connecticut with her family.

Tara is a seasoned strategic leader in the media and entertainment industry, boasting over 25 years of experience in media investment and ad tech, with a strong emphasis on Connected TV (CTV) and streaming. Her career began in media buying at prominent agencies such as Mediacom, OMD and Hearts & Science, where she managed over a billion dollars in annual media investments for major clients, including Warner Bros.

In recent years, Tara transitioned into the tech sector, joining LiveRamp to market their TV/CTV solutions to the industry. Most recently, she served as the Head of Strategy for Media & Entertainment at LiveRamp, focusing on how the industry can effectively harness and connect data to enhance activation and measurement.

Now back in a senior agency role, Tara is Senior Vice President at MRM, where she runs the Video and Partnerships team and oversees all-channel media strategies on behalf of many different verticals including CPG brands, Financial services and petroleum.

Outside of work, Tara lives in Manhattan with her husband and three-year-old daughter, Scottie.

Richard Jones is Chief Revenue Officer at Wunderkind.

As Vice President of Business Development at Expedia Group Advertising, Jennifer Andre oversees the global partner-facing team that connects advertisers with the hundreds of millions of travelers across the Expedia Group travel brands. Jennifer and her team specialize in developing strategic marketing programs for destinations, accommodations, transportation, attractions and activities, financial services, retail and more.  

With more than 20 years of experience working in the online travel industry, Jennifer previously managed travel marketing partnerships at Orbitz, and spent over a decade at Travelocity, where she held a variety of media and partner marketing roles in San Francisco, New York, London and Paris. 

Michael Peroutka is Head of Gopuff Ads. He has over 15 years experience in digital media focused on emerging trends – video, mobile, data driven communities and commerce media. Over the past decade, Michael has consistently driven revenue and product innovation across companies of various sizes and stages – Gopuff, Imgur, Maker Studios/Disney, AOL, Tremor Video – working as both an individual contributor and sales leader. He is passionate about the ever-changing landscape of consumer attention and how brands can win over consumers.

Christine Foster is SVP, Commercial Strategy & Operations at Kroger Precision Marketing.

Ed Gentner drives media investment for Canvas Worldwide clients, including Hyundai, Kia, Genesis, MGM, Zillow, McDonald’s and more.

Ed’s passion and knowledge of the ever-evolving media and marketing landscapes has been his trademark in the industry, and for the wide array of clients he has guided throughout his career.

The teams Ed has built reflect his same passion and focus, while always taking a client-first approach and ensuring business goals remain the driver for all media investments.

Brian Schepis is Senior Vice President of Yield Management at Fox Corporation.

Carmela Fournier is VP, Data and Measurement Strategy for Comcast Advertising. 

In this role, Carmela oversees data monetization and licensing offerings that deliver impactful solutions for clients and partners while ensuring data is managed to the highest standards of consumer privacy and security. As an advocate for the business, Carmela’s team sets data product strategy, leads data and technical due diligence efforts, and forges partnerships to advance TV advertising.  

Carmela and her team have been at the helm of many initiatives aimed at evolving the video advertising industry. She is spearheading media measurement innovation and building data licensing offerings that will deliver the highest fidelity audience measurement, brand effect and attribution capabilities to the industry. Additionally, she has a keen focus on privacy and protection for consumers and is leading the way for safe practices across the industry, as evidenced through her work with companies such as VideoAmp, Comscore and Nielsen.

Before being promoted to this role in 2020, Carmela was an Executive Director for FreeWheel’s Data Platform Operations. In this role, she worked across FreeWheel’s business units to implement data solutions to progress advanced advertising and reach extension opportunities and worked to build FreeWheel’s compliance programs with respect to data privacy regulations. Prior to this role, she served as the company’s resident expert on audience measurement, having formerly managed FreeWheel’s data and measurement partnerships. 

Prior to joining FreeWheel, Carmela served in a variety of new product development roles in Global Media Products at Nielsen, where she led the company’s North American audience measurement operations. 

Carmela is a regular speaker at top conferences including the Consumer Electronics Show and Cynopsis Measurement and Data Conference. Additionally, Carmela’s industry contributions have led her to be featured in top media outlets such as Beet.TV.

Passionate about the industry’s future, she mentors the next generation of video advertising leaders across Comcast Advertising and is actively involved in Comcast’s Women in Advertising & Media ERG. In her free time, she enjoys Pilates as well as hiking, drawing and playing ball with her six-year-old daughter.

Carmela holds a Bachelor of Science in Operations and Strategic management from Boston College and a Master of Business Administration from Babson College. She resides in the New York area with her family.

With a proven track record in data strategy, product innovation, and measurement frameworks, Bustos is spearheading Merkle’s efforts to transform retail media analytics and deliver unparalleled insights to clients. 

Jeffrey Bustos brings over a decade of experience in data strategy and retail media innovation, having held leadership roles at IAB, GroupM, and Hearts & Science. At IAB, he drove the development of the industry’s first Retail Media Measurement Guidelines, standardizing practices for viewability, attribution, and incrementality. He also played a pivotal role in launching global frameworks like LATAM’s Retail Media Guide and collaborated with IAB Europe and IAB US on In-Store Retail Media Standards. 

Before IAB, Bustos served as Director of US Data & Audience Strategy at GroupM, where he built robust first-party data architectures and drove groundbreaking campaigns that delivered measurable client success. His expertise in monetization strategies, advanced measurement (MMM, MTA), and operational excellence has redefined industry best practices. 

Jeffrey is also a celebrated thought leader, having earned recognition as a P2PI 40 Under 40 honoree in 2024 and one of Rethink Retail’s Retail Experts in 2025.

Darren Olive is the president of streaming and digital sales for Allen Media Group.  In his role, Olive leads all direct sales for its O&O streaming and digital properties, including Local Now, the Weather Channel App and TheGrio.com.   

Prior to joining AMG, Olive led all sales and branded entertainment for Crackle Connex and its O&O streaming properties, including Crackle, Redbox and Chicken Soup For The Soul, as well as a portfolio of premium streaming brands.  Olive also led sales for the Redbox Digital Out of Home network, which contained a network of over 32,000 kiosks at the point of sale.

He has over 25 years of advertising experience and was formerly Vice President of National Video Sales for Sony Crackle, Sony’s PlayStation Vue, and anime service FUNimation. He was also the National VP of Digital and Video Advertising Sales for OWN: The Oprah Winfrey Network, and served in various sales leadership roles at Discovery Networks, Electronic Arts, and Universal Music Group.

Matt Felder is vice president, ad sales at Fubo, the live TV streaming platform whose global mission is to aggregate the best in TV, including premium sports, news, and entertainment content, through a single app.

As VP of ad sales, Felder leads a team of sales professionals to bring brands’ campaigns to life across Fubo’s premium CTV platform. Prior to Fubo, he spent over 18 years at Scripps/Discovery/Warner Bros Discovery where he sold advertising and marketing partnerships across linear cable networks including Food Network and HGTV, as well as digital and streaming properties. 

Matt grew up in Los Angeles, CA and graduated from Emory University in Atlanta, GA. He now resides in Westchester County with his wife Sara and three kids: Lillie (14), Sophie (12) and Robbie (7).

Having started her career in advertising in 1994, Angelina Eng rose to executive leadership roles, significantly influencing the progression of digital media, marketing, ad operations, and analytics. In her pivotal roles at renowned firms such as Morgan Stanley, Merkle, Dentsu, and Publicis, Angelina provided invaluable assistance to over 150 marketers across diverse advertising facets and played a key role in forming some of the industry standards recognized today. 

Currently holding the position of Vice President of the Measurement, Addressability & Data Center at the IAB, Angelina plays a crucial role in defining guidelines and establishing industry standards in the fields of addressability, measurement, and operations. In doing so, she is actively shaping the contemporary landscape of digital advertising.

Before her tenure at IAB, Angelina received notable awards including the AdMonsters 2018 Power List, IAB Data Rockstar 2016, and AdMonsters Digital Media Leadership Award 2016, underlining her significant impact and leadership in the field.

As the Managing Director and Head of Sales for Kinective Media by United Airlines, Aaron Gallagher is building a brand-new best-in-class sales and commercial team for the world’s first traveler and commerce media network from the world’s largest airline. Through Kinective Media, advertisers can map their customer’s journey, marketing to United’s customers before, during and after their travel journeys. The network has been custom-built on a foundation of technologies and partners, along with a broader set of data assets to enable premium brand advertisers to connect with a valuable audience, at scale. 

Prior to Kinective Media, Aaron was leading the digital ad sales organization at Warner Bros. Discovery, where he played an integral role in merging the Discovery and Scripps Networks digital sales organizations and built a strategic ad sales and revenue strategy for the combined companies. And during his tenure at Time Inc., Aaron was in sales leadership roles at CNNMoney.com, People.com, and the corporate digital sales group. 

Aaron graduated with a B.A. in English from the College of the Holy Cross and is a long time New Yorker. He loves to travel and spend time at the beach in Montauk, NY.

Nick Buzzell is one of modern-day media’s most-respected entrepreneurs and media executives. Blending entertaining storytelling with advanced technology and commerce, he founded and currently pioneers two of the world’s most valued streaming channels, Spirits Network and Golf Nation, to extraordinary heights.

Spirits Network launched in 2019 as the world’s first shoppable video platform. Known as “Netflix Meets QVC” for premium spirits enthusiasts, viewers of entertaining, commercial-free original shows featuring experts and celebrities, instantly purchase items via the on-screen ‘buy bar’, with home delivery to 48 states and the UK, while never leaving the streaming video experience.

Debuted in late 2022, Golf Nation follows a similar easy to use on-screen shopping format within premium original programming, leveraging the $84B annual golf economy. As a hub for all things golf-lifestyle entertainment programming, it is redefining how products are bought and sold to the coveted golf demographic.

Massive distribution for both networks includes Apple & Android mobile apps, Apple TV, Vizio, Android TV, Fire TV, and Roku, and content is available on tens of millions connected (smart) TVs. The biggest brands in spirits, golf, and luxury non-endemics continuously realize significant ROI from video commerce sponsorships.

Buzzell amassed remarkable investor and advisor backing, including Mark Bezos (High Post Capital), David Nichols (former President of K-Swiss), Mindy Grossman (former CEO of Home Shopping Network and Weight Watchers International) John Esposito (Chairman of Whistle Pig and former CEO of Bacardi North America), Suzy Whaley (former President of the PGA of America), Dee Robinson (Trustee of PGA Reach) and Rich Katz (Founder of Golf-Marketer Buffalo Agency and longtime executive of Billy Casper Golf).

Spirits Network and Golf Nation are powered by the proprietary NBTV Channels video commerce platform with programming produced by NBTV Studios, the production company which Buzzell founded in 2008 as a producer of award-winning films, TV shows, branded entertainment series, and commercials for Fortune 500 brands, media companies and celebrities.

Previously, Buzzell rose the ranks from MTV to “The David Letterman Show” and Executive Producer of the hit “Watch What Happens Live with Andy Cohen” on Bravo. He was part of the original team that became Hulu all while leading digital production at NBC Universal Digital Studios, before heading up Big Fuel, the first pure-play social agency that created branded video campaigns for GM, Neutrogena, McDonalds, AOL, Fox, and other goliaths.

Buzzell has been a featured speaker at SXSW, NATPE, Ad Week, Internet Week, Universities, and various film and TV festivals.

He holds a degree in communications, with honors, from Pace University. After 20 years in New York City, he recently relocated two hours north to Rhinebeck, NY with his wife Eirene, a Rhinebeck native, their two daughters, and English bulldog Bruno.

As Global Chief Data Integrity and Public Policy Officer, Sheila leads the global data policy and
data integrity programs for Interpublic Group (IPG), ensuring that data and digital technology
are used ethically and accountably across the enterprise and with IPG clients. She helps ensure
practices operating at the leading edge of digital technology are consistent with principles of
responsible, respectful, proportionate and fair data use. She is a recognized global thought
leader on applied data ethics, accountable data governance and human-centered digital
responsibility. Sheila has extensive knowledge of laws and societal expectations governing the
collection and use of information, with particular depth in the rapidly evolving data-driven
advertising and marketing ecosystem and ethical AI. She is continuously sought out by policy
makers, regulators and government agencies for her views on data integrity and how to
address the complexity of operationalizing and harmonizing next-generation data governance
for the global digital data-driven ecosystem. Sheila is a Presidential Leadership Scholar and was
recognized by CSO as one of the “12 amazing women in security” (2017.)

Sunil Soman is Senior Vice President of Advanced Advertising and Innovation at ABCS Insights.

Tamara Gruzbarg is the VP of Enterprise Analytics at 1-800-Flowers.com.

Skyler McGill is a marketing leader with over a decade of experience driving performance and brand growth across D2C, Retail, Finance, Entertainment, and B2B. At Wpromote, Skyler leads the agency’s Programmatic, Site-Direct, and Traditional media practices, overseeing 9-figure annual budgets and a 40+ person team spanning Programmatic, Retail Media, CTV, DOOH, Audio, High-Impact Display, Digital Video, and Linear channels.

Skyler is known for building agile, future-ready media programs that balance innovation with accountability. His work centers on activating and scaling emerging programmatic environments from Connected TV to Digital Out-of-Home while tying media investments back to unified measurement models like MMM. With a focus on both DR performance and long-term brand equity, Skyler brings operational rigor and strategic clarity to an ever-evolving media landscape.

Kathryn oversees Hy-Vee’s marketing strategy, including the retailer’s full-scale retail media network, RedMedia. From a marketing perspective, Kathryn’s focus is building strategies through a customer centric approach leveraging data and insights. She partners with the Hy-Vee leadership team to manage brand image, conduct marketing research, and drives incremental sales. Relating to RedMedia, Kathryn counsels CPGs and other brands on how to precisely target consumers utilizing first-party data and strategic placement and messaging to provide meaningful and personalized engagement with consumers. She also advises brand partners on how to maximize their marketing investments while delivering measurable results and valuable consumer insights. RedMedia directly connects brands to consumers using data touchpoints and marketing channels powered by exclusive first-party data.

Prior to joining Hy-Vee, Kathryn spent nearly 20 years of her career at DICK’S Sporting Goods. In her most recent role, she served as vice president of media/GM retail media and successfully launched and scaled a retail media network for the retailer. From 2017 to 2021, Kathryn served as the senior director of marketing planning and operations with the critical role of managing all facets of outbound and in-store marketing. Earlier in Kathryn’s career, she served in the following capacities at DICK’S: director of marketing financial planning, manager of marketing finance, senior analyst and marketing accounting analyst.

Outside of Hy-Vee, Kathryn serves as a member of the Women in Retail Leadership Circle and is an executive sponsor for the Minnesota Lynx Changemakers program.

Steven Suthiana is a leader in the Mar-Tech, Ad-Tech, Data and Retail Media (Commerce) Network space, where he is currently leading Global Marketing Technology and Innovation at Western Union, responsible for Agency relations in all regions, Data Strategy and Monetization, Ad Product, Marketing Solutions, Platforms and Partnerships. Previously, he was the Head of Strategic Ad & Data Partnerships at Gap, Strategic Growth Office (SGO), GPS Media, where he was responsible for data/audience advertising business and strategy. Steven helped rebuild Newsweek Publishing as the EVP of Strategic Partnerships through its shift of ownership. Prior to, Steven led digital operations and international growth for nine years as the Global Head, Digital Media and Operations at Mansueto Ventures, publisher of Inc. Media and Fast Company. Steven spent some years in ad-tech and broadcast space at NeuLion, where Steven oversaw the digital advertising ecosystem including sales development, account services, and the management of 150+ Collegiate Sports and Entertainment websites. Steven is an active member of the Interactive Advertising Bureau (IAB), served in the Board of Digital Content Next (DCN), and served in the Global Advisory Board of the Wharton Future of Advertising Program at The Wharton School, University of Pennsylvania. Steven studied Biological Sciences at The State University of New York at Buffalo and Psychology of Human Sexuality at City University of New York, The Graduate Center where he was a recipient of Thomas W. Smith Academic Fellowship.

Rob recently joined Advertima, where he is Managing Director of North America. Before that was
with VusionGroup, an IoT hardware company that was in the business of ESL’s and connected
stores .
 In 2023 Rob felt that he wished to explore outside the world of grocery and joined DTN who is the
world leader in providing end user clients such as airlines, transportation, major venue’s, utilities,
shipping, governments, etc. with highly granular, accurate and forward looking weather data through
both API and ArcGIS Map API’s
Prior to that, Rob was the CEO of eCommerce provider, ShopHero and also spent time in a
leadership roles with Instacart, dunnhumby, Circana and SymphonyAI. He began his career in big
brand with Procter & Gamble, Johnson & Johnson and Dannon Yogurt.
Rob has an MBA from Central Michigan University, a BA from Lehigh University, is an active flight
instructor, a father of 3, grandfather of 4 and now lives with his wife, Anzhela, in Calabash, NC.

Gabby Stoller is currently the General Manager of DOOH for Big Happy. She is a seasoned Sales and Media executive with a distinguished career spanning across startups and major corporations.  Most recently Gabby served as the Head of Chilled, Alcohol and Convenience at Walmart Connect where she led a sales team that shaped the retailer’s omni-channel strategy across key customer categories. During her 4.5 year tenure, she collaborated with top tier suppliers such as Coca-Cola, PepsiCo, Danone, Chobani, Kraft, ABI, Diageo, Mars, Nestle, and Mondelez.  Prior to Walmart, she gained a wealth of experience across various media organizations including The New York Times, Verve, Placed, and Vistar. She especially loves building strategy, scaling businesses, leading high impact teams, and mentoring. Gabby lives in Long Island with her husband Marc and two children Riley (13) and Pierce (10).

Peter Giordano is GM of Platform & Growth Services for DoorDash’s Ads & Promotions division. In this role, he is responsible for overseeing DoorDash’s offsite ads business, scaling the operations of the ads business, increasing platform productivity, and developing external strategic partnerships and integrations. Previously, he was COO at Seva, a venture-backed enterprise software business, where he led go-to-market for their early-stage knowledge automation SaaS platform. Before Seva, he held various positions in Revenue Operations and Marketing at Simulmedia, a video advertising technology company, eventually serving as SVP of Sales Operations & Strategy. He started his career in various facets of the media industry in New York, including positions in marketing and strategy at Time Inc., and roles in the network news division at NBC Universal, including that of producer on the “TODAY” Show. Peter received his undergraduate degree in Government cum laude from Harvard University and an MBA with honors from the Tuck School of Business at Dartmouth. He lives outside of New York City with his wife and two daughters.

Ryan Webber is the VP of Sales and Client Success at Loblaw Advance, the retail media network of Loblaws Companies Limited. He is a dynamic business leader with a remarkable track record of over 20 years in sales, marketing, media, and executive management roles. As a visionary and passionate professional, Ryan’s career spans across diverse industries, including media, technology and telecommunications. With a unique blend of strategic acumen, emotional intelligence, and an unwavering commitment to fostering a culture of empathy and inclusivity, he has consistently driven exceptional results throughout his career.

Bob Ferdman oversees Reddit’s Big Box, RMN and apparel category teams. He has 20+ years of industry experience spanning ad sales, advertising and product marketing.

Prior to Reddit, Bob led big box partnerships at Meta, including early iterations of Retail Media Networks. Previous to Meta, he was VP of accounts at Leo Burnett, where he oversaw global accounts Kellogg’s, McDonald’s and Samsung.

He began his career at JamTV/RollingStone.com where he held hybrid product/marketing roles, where he ironically launched several early social media-like products (chat, messaging, message boards, profile pages).

Bob has a bachelor’s degree in History and English from Indiana University and resides in the suburbs of Chicago with his wife, two kids and three dogs. His two favorite subreddits to browse are r/buyitforlife and r/chicagobulls.

Michael Arsenault is Fluent’s VP of Strategic Partnerships.

Melissa Clark is a Senior Client Partner focused on retail media networks at Snapchat. With over 17 years in digital advertising, Melissa was a founding member of Snapchat’s RMN team and has been instrumental in shaping the platform’s retail media strategy — from identifying monetization opportunities to building scalable partnerships.

She began working with retail media networks in 2015 and has deep experience across both the buy and sell sides of the industry. Prior to Snapchat, Melissa spent 11 years at Spotify, where she led the first retail media network activations as an offsite partner, and began her career on the agency side. Melissa brings a unique perspective across media, sales, retail and the evolving RMN landscape.

Mark Kapczynski is the Head of Advertising Services as part of the Commerce Media Network at RE/MAX in the real estate market. He focuses on 360 partnerships for brands that help to solve challenges for RE/MAX home buyers and sellers. RE/MAX has a unique home buying audience along with over 50,000 agents in the US.

Kapczynski previously ran Kontrol Media Consultancy and served as CMO for several companies, working in executive roles at Envestnet:Yodlee, Experian, FreeCreditReport.com and Microsoft.

Beth Gross is Senior Director of Global Commerce Media at Yahoo DSP.

Beth’s career has incorporated all aspects of marketing – brand, consumer, shopper, retailer and now ad tech. She has joined Yahoo to develop the company’s go-to-market strategy on Commerce Media, collaborating with retail, data and commerce partners by leveraging Yahoo’s first party data reaching audiences with precision and scale via its data-driven DSP platform.

Prior to Yahoo DSP, Beth worked for Mars United Commerce for nine years, leading client teams on the West Coast and executing shopper marketing programs with strategic retail partners. Beth created the Shopper Marketing discipline at Method Products, where she worked with all classes of trade.  

Beth is a foodie at heart and began her early career in Private Label product marketing for a frozen food manufacturer, founded by the creator of President’s Choice. She leveraged this experience to lead the Perishable Meat, Produce and Seafood teams for Safeway Corporate Brands. Beth holds a bachelor’s degree in International Relations from the University of California, Davis.

Jonathan Franco is the Global Head of Retail Media at Broadsign.

Sinclair Broadcast Group media industry veteran Brian Hunt is Corporate Vice President and Head of CTV, Programmatic and National Advertising Sales. He is responsible for the monetization of multiple premium Connected TV and over-the-top digital video services. These services include the launch of the fastest growing digital product in Sinclair’s history – AMP CTV, a data driven ad platform. 

His responsibilities also include Sinclair’s rapidly growing local broadcast digital programmatic inventory and national FAST Channel platforms for local news featuring over 25 local FAST channels. In addition, the rapidly expanded CTV streaming offerings of The Tennis Channel.

Hunt is an industry thought leader and contributor on numerous industry panels and advisory boards. Prior to Sinclair, Hunt was Corporate Vice President of TEGNA’s Premion OTT Division as its first employee.  During Hunt’s tenure at Premion, he oversaw Sales, Publisher Relationships, Contracts, Operations and Strategy.

Prior to TEGNA, Hunt held a variety of leadership positions in the industry.  He was the Senior Vice President of Viamedia , a cable ad sales representation firm where he established and renewed key partnerships including: Centurylink, Google Fiber, Verizon Fios, Time Warner and others. Hunt spent the majority of his career, 17 years, at NBCUniversal as Senior Vice President of Affiliate Sales & Marketing in the Cable Distribution Group and other key NBCU positions.

Hunt has a BS in Finance from Southern Illinois University, M.B.A. from Fontbonne College in St. Louis, MO and an Executive Management Degree from Harvard Business School. He lives in the New York City Suburbs with his wife and three children.

Brad Quinn is the SVP of Enterprise Partnerships at KERV.ai, spearheading collaboration across Publishers, Platforms and Retail Media Networks. Focusing on KERV’s patented metadata, he establishes and leads relationships with content providers and platforms to bring contextual targeting, brand safety and interactivity to life. He works with both US-based and Global partners.

Prior to joining KERV, Brad began his career at Publicis as a Buyer and Planner before moving to Paramount and then Warner Bros. Discovery in Sales & Business Development roles.

Jeffrey Mayer is the Chief Product Officer and Managing Director, US at DanAds, where he leads U.S. operations and drives the strategic vision of the company’s Core self-serve advertising platform. With a strong background in advertising technology, he has held key leadership roles at SoundCloud, TSM, iMedia Digital Services, Shazam, and WhitePages.com, focusing on programmatic strategy, partnerships, and innovation. Jeffrey was recognized by AdMonsters with the PowerList honor in 2018 and a Digital Media Leadership Award in 2016.

A 20+ year veteran of the media industry, Marcy is a seasoned strategist who has overseen investment for numerous global brands including American Express, Coca-Cola and P&G. As UM’s US Chief Investment Officer, she ensures that the agency’s investment approach delivers optimal results for clients across all channels, enabling growth, now and in the future.

Chris Padilla leads subscriber acquisition and growth for the leading streaming TV service Philo.

Andrew Frost is Sr. Director of Strategy, Insights, Partnerships & Operations at Walgreens Advertising Group.

Anne Hallock has spent her career at the intersection of retail, commerce, and media. Anne’s work driving business outcomes for high-growth orgs spans marketing, commercialization, sales, and revenue enablement.

As a go-to-market leader, Anne’s work has been recognized internationally – most recently by Fast Company Magazine’s World’s Most Innovative Companies and Inc. Magazine’s Power Partner program, as well as Forbes, Deloitte, and other publications.

Today, Anne drives outcomes for retailers in the +$50B retail media industry as VP, Sales for the Americas at Mirakl. Earlier in her career, Anne served as The Trade Desk’s first-ever head of global marketing from Series A through IPO. Today, The Trade Desk is part of the Nasdaq 100.

Outside of the 9-5, Anne serves as a limited partner in venture funding that focuses on elevating underrepresented founders, particularly women and people of color. Anne holds a BA from UCLA and earned her MBA at The University of Texas at Austin.

Jean Macher is Senior Director, Global SaaS Solutions at Harmonic, where he drives the marketing efforts for the company’s SaaS portfolio. Macher brings to Harmonic a wealth of expertise in cloud video and U.S. TV ecosystems, stemming from more than 20 years of experience in solutions and product management, working closely with media companies on the latest streaming innovations. Macher holds a Master of Science in Electrical Engineering from the Institut Supérieur d’Électronique in Paris.

Lindsey Kintner is the SVP, Global Head of Sales at Foursquare. In her role, Lindsey drives the development of strategies to maximize sales, bolster revenue growth, and optimize monetization across Foursquare’s leading suite of geospatial solutions. With over twenty years of sales experience, Lindsey has worked across social, platforms, and publishers. Today, Lindsey is most interested in building meaningful partnerships across the ecosystem to demonstrate the value location can play in marketers’ success.

Founder & CEO

Kevin Greenwald is Senior Vice President and Head of Advertising & Audience Products at Audacy.

Dave Etherington is Chief Commercial Officer of Place Exchange, the leading independent SSP for programmatic out-of-home media. As CCO of Place Exchange, Dave works with our partners to help drive the programmatic transformation of the OOH category.

Prior to Place Exchange, Dave developed strategic initiatives and revenue-generating products at the convergence of technology, design and media as Chief Strategy Officer of Intersection. Under Dave’s leadership, the company became the first in the world to integrate location-based mobile into Out of Home, and the first in the U.S. to execute a mobile purchasing campaign directly from street signage. Dave led the development of the groundbreaking advertising platform for Link, driving revenue for cities and presenting unique opportunities for brands to tell their story in context of dynamic streets around the world.

Judith Hammerman leads Global Partnerships at X.

With nearly 15 years in ad tech, Dylan Moorhead leads both Strategic Ad Partnerships and Publisher Ads Business Development at Roku. In this dual role, he drives key initiatives with the industry’s leading supply partners, content publishers, and programmatic platforms—advancing Roku’s leadership across streaming and digital advertising. Drawing on experience from both the buy and sell sides, Dylan focuses on monetization, innovation, and building scalable infrastructure to shape the future of TV advertising.

David Kalman is VP of Data, Architecture and Innovation at DICK’S Sporting Goods.

Marie Fallon, Senior Director of Digital Media at Optimum, has 15+ years of experience in media strategy, digital marketing and analytics. Formerly with Bimbo Bakeries and Comcast, she excels at driving growth, leveraging data for ROI and building strategic partnerships with brands including ESPN, Amazon and META.

Evan Hovorka is Vice President of Product Innovation at Albertsons Media Collective. Evan and his team focus mainly on the expansion and diversification of Albertsons Media Collective’s product mix, adtech stack and capabilities through strong collaboration and key external partnerships. By assessing market demand, Evan and his team have been able to uncover and build solutions for a variety of advertisers and consumer concerns.

Evan’s 20+ year industry experience across innovation, data, privacy and business, combined with his deep passion for finding solutions to complex problems, has allowed him to redefine what’s possible for Albertsons’ retail media offering.

Prior to his time at Albertsons Media Collective, Evan was at Target for over 17 years in various roles from Senior Data Analyst to Director of Business Development and Monetization Products for Target’s retail media network, Roundel. There, Evan managed digital media channels and drove product and partnerships, taking the retail media network from launch to its first billion-dollar year.

Evan holds an MBA and a bachelor’s degree in computer science.

Jesse Redniss is the Founder and CEO of Precise.ai.

Adrian Witter is the Group Director, Solutions Lead, DOOH at WPP Media, where he drives innovation and growth for clients. With over 15 years of industry experience, Adrian leads the development of advanced digital OOH features, partnerships, go-to-market strategies and client adoption. 

Since joining WPP Media’s U.S. team from the UK in 2019, Adrian has been instrumental in creating the global blueprint for the organization’s Advanced DOOH Solution. As a key thought leader in the industry, he is an active member of the IAB DOOH Committee, where he regularly contributes to discussions on the future of the space. Outside of work, Adrian enjoys basketball, soccer and spending time with his newborn son.

Brian Dunphy is an industry veteran with over 20 years of leadership at the intersection of digital media, mobile technology, and location-based advertising. As Chief Commercial Officer at Starlite Media, he leads sales, marketing, business development, and strategic partnerships, driving revenue growth across direct, programmatic, and channel sales.

Brian has played a pivotal role in shaping omnichannel advertising—connecting digital experiences to the physical world. He co-founded Gimbal, where he helped pioneer geolocation and proximity beacon technology that enabled OOH advertisers to measure and engage audiences at scale. He also held senior roles at Catalina, where he helped transform the business into a full-service omnichannel media platform, and at Qualcomm, where he led mobile innovation initiatives, including the global rollout of a global mobile App Store ecosystem and the launch of Qualcomm Retail Solutions.

A San Diego State University graduate with an accounting background, he’s based in Cardiff-by-the-Sea, California, with his wife and two children, and remains active in community sports and youth development.

Sean Dwyer serves as Director of Retail Media Measurement, Reporting and Insights at DG Media Network (DGMN). With nearly a decade of experience across consulting and corporate leadership, Sean has built a reputation for driving data-informed media strategies that deliver measurable impact for leading CPG brands.

In his current role, Sean is passionate about transforming retail media through strategic collaboration, data innovation and thought leadership. He leads the development of closed-loop measurement solutions, partners with advertisers to optimize campaign performance and brings first-party customer data to life through AI-powered insights tools. Having joined DGMN in 2022, his work empowers partners to better understand and reach the Dollar General customer through innovative media strategies.

Previously, Sean served as Senior Analyst at Ovative Group, where he advised Fortune 50 clients on media measurement infrastructure, KPI alignment and customer-centric strategy. His contributions spanned industries including retail, healthcare and food delivery, and helped scale Ovative during a period of rapid growth.

Sean holds a Bachelor of Arts from the University of North Carolina at Chapel Hill and is currently pursuing his MBA at Vanderbilt University’s Owen Graduate School of Management.

Dollar General is the nation’s largest retailer by store count, with over 20,000 stores, 80% of which are in rural markets of less than 20,000 people. DGMN connects advertisers to rural shoppers across the US using their rich first party data asset.

With a decade of experience at A+E Global Media, Erica Barnes serves as the Senior Director of Audience Innovation.  In this role, she oversees the development and execution of A+E’s data-powered ad campaigns. She is also responsible for developing A+E’s suite of data technology partners, building new pathways to further the cause of effective measurement. Erica is passionate about helping brands and agencies master the ins and outs of audience-based buying, business outcomes attribution, currency evolution and the many other innovations impacting the media industry.

Joe Ramkhelawan is Director and Head of CPG at Fanatics Advertising.

Zach Weinberg is SVP, Commerce, at Zenith where he oversees the commerce practice across multiple client teams spanning beauty, telecommunications, food nutrition, consumables, and lawncare. 

With over 18 years of experience, his unique commerce media perspective is built on practical commercial realities having owned a P&L on the brand side, familiarity with in-store support and trade negotiations, and expansive knowledge in a dynamically changing retail media landscape. 

He is actively involved in customer negotiations in support of client business objectives, focused on driving growth for clients across eRetail and marketplaces, DTC, and social and emerging shopping channels, and is highly committed to strengthening brand performance in upper funnel media capabilities across retail media networks.

Prior to joining Zenith, Zach held roles at IPG’s Kinesso and Reprise Digital, where he oversaw Commerce Solutions, Performance Solutions and Retail Media. Before this, he held roles across commerce at Gartner, RB, and more.He is based in Englewood, NJ where he enjoys spending time with his wife, son, and twin daughters. He graduated with a B.S. in Marketing from Yeshiva University and holds an M.B.A in Marketing from NYU.

Thibaut Munier is the Co-Founder and Co-CEO of Numberly (1000mercis Group). He is passionate about Relationship Marketing and Datamining, and is an internationally recognized expert in data collection, analysis, protection and activation in the context of strengthened privacy policies in digital media.

Thibaut is a strong proponent of the Open Internet and believes in Data Collaboration as a way to drive change for organizations with better measurement and more efficient marketing strategies.

Thibaut is a graduate of the EM Lyon Business School, holds an MBA from the University of Texas at Austin and a Masters of Research in Datamining from the University of Dauphine in Paris.

Jon Watts is Managing Director of CIMM, the Coalition for Innovative Media Measurement. He has over 25 years of professional experience in media and advertising, in the US and internationally, working as an advisor and consultant to major media and technology enterprises, investors, policy makers and regulators. 

At CIMM, Jon is leading a range of initiatives, including work on the future of cross-platform measurement, the transition to a multi-currency market, and the use of data across the TV ecosystem. Jon is also Executive Director at The Project X Institute and Editorial Director of Beet.TV’s events and industry retreats. 

Prior to moving to the US from the UK, Jon founded and led MTM, an international research and strategy consultancy. He graduated from Cambridge University with a top first in Social and Political Science and has an MPhil in Social and Political Theory.

Jeanniey Walden has decades of experience building and transforming brands, creating customer connections and driving significant business growth using a proprietary approach she calls “AIR(™).” AIR stands for Authenticity, Inspiration and Relatability. On her TV show she engages celebrities, C- Suite and entrepreneurial guests utilizing this approach and discusses key topics that enable viewers to be inspired and find the mentorship and solutions they need to succeed.

Jeanniey Walden’s leadership and industry contributions can be seen throughout her career. Most recently, she led the brand transformation in the retail pharmacy industry that supported the Rite Aid emergence from bankruptcy. Early on, she pioneered the creation of the first wearable tech jewelry line for teens at Ringblingz, launched the first digital publishing newstands for the Apple, Google, and Samsung platforms at Zinio, established the first industry trade organization for email marketing called the Email Experience Council (EEC) which is now currently run by the Association of National Advertisers (ANA), and created the first email marketing division of an ad agency at Grey Direct.

Throughout her career, Walden has received numerous accolades, including being named “Women Leader of the Year” by the Internet Marketing Association and being featured at the World Economic Forum in Davos in 2018. Jeanniey was also recognized as one of the Top 100 Women in Brand Marketing in 2024 by Brand Innovators. She was also chosen to receive the Empowered Woman of the Year Award for 2023 by the International Association of Top Professionals (IAOTP).Jeanniey was also recognized as one of the Top 100 Women in Brand Marketing in 2024 by Brand Innovators. She was also chosen to receive the Empowered Woman of the Year Award for 2023 by the International Association of Top Professionals (IAOTP).

As Executive Director of Investment, Denise consistently strives to futureproof the investment capability for Mindshare. This includes leading a highly skilled and passionate investment community focused on delivering the best value and investment opportunities for clients, and working with the marketing industry to push forward solutions around better audience targeting and measurement. In addition to her savvy negotiating experience, her expertise includes product and content integration deals with major television properties and multi-year cinema contracts and partnerships with major sports entities.

With 30 years of experience in the industry across a broad spectrum of clients, she has been a part of numerous significant brand launches and large-scale strategies to create Good Growth for clients—growth that is enduring and sustainable for the long-term. She and her team use marketing to change the world by connecting brand purpose with business goals through the intentional use of media.

Adriana Waterston is Executive Vice President of Insights and Strategy for Horowitz Research, which in 2023 became a division of M/A/R/C Research. Adriana has overseen Horowitz’s multicultural practice for over 20 years, providing research and insights to inform their clients’ programming, distribution, marketing, advertising, branding, and positioning strategies to reach and resonate with America’s Hispanic/Latinx, Black, Asian, Gen Z, LGBTQIA+, and international audiences, among other diverse segments. Her work has spanned the United States as well as the Caribbean, LATAM, and Europe. She has served clients in multiple industries, including media and entertainment, telecom and technology, travel and hospitality, beauty and personal care, CPG, retail, toys, education, and not-for-profit.

Adriana is a pioneer in the multicultural space for the cable industry. Over the years, she has spoken at countless conferences both within and outside of the cable industry, including the Hispanic TV Conference, the NAMIC Conference, the Stream TV Show, the Media Insights and Engagement Conference, CTAM Think, ARF’s AUDIENCExSCIENCE, Quirk’s, the Corporate Researchers’ Conference, and more. For 17 years, Adriana ran Horowitz’s Cultural Insights Forum, the first-ever cable industry event focused on research and strategy to reach diverse audiences. She is frequently quoted in the press as an industry expert and has also received many industry accolades. Adriana is among the honorees for a 2024 Wonder Woman NYC Award for outstanding women in the media and entertainment industry. She was named one of the “Most Influential Minorities in Cable” by Cablefax Magazine, has won two CTAM TAMIs, received the Agency Executive Award for Research & Measurement for multicultural marketing, and in 2023, Horowitz was honored with the Rafael Eli Award for Corporate Pioneer in Hispanic TV at the Hispanic TV summit, thanks to Adriana’s dedication to the industry.

Erin Firneno, SVP of Business Intelligence, joined Advertiser Perceptions in 2014 bringing 20+ years media research expertise. Erin has extensive experience conducting strategic research on the value and effectiveness of TV and digital media as advertising platforms. A published thought leader, Erin advises leading media companies on important marketing trends and industry dynamics. Erin has deep expertise in market research and has led the research work at advertising sales organizations, including The New York Times. At Advertiser Perceptions, Erin is focused on working with clients such as Tubi, The Walt Disney Company, NBCUniversal, Hulu, Roku, Netflix and Snapchat.

Sarah Marzano is a Principal Analyst covering retail and commerce media at EMARKETER. Her coverage areas also include retail and ecommerce, seasonal and holiday shopping, and the impact of consumer-facing technology on the retail landscape. Previously, Sarah worked at L2 and Gartner as a retail analyst. She’s been quoted by major news organizations like Wall Street Journal, as well as prominent trade outlets including Adweek, Supermarket News, Ad Age and Modern Retail.

Lauren Johnson is the Deputy Editor of Commerce at ADWEEK.

Dr. Cecilia Dones is an AI, data, and analytics transformational leader, founder of 3 Standard Deviations, with expertise spanning Fortune 500 companies (L’Oreal, LVMH) and academia. She specializes in AI applications, technology’s impact on human interactions, and bridging data insights across sectors. Her doctoral work focused on understanding interpersonal attitudes in virtual environments. She holds degrees from Zicklin School of Business, Baruch College, NYU Stern, and Columbia University. She has taught at top business schools such as MIT Sloan and Columbia Business School and authors the “Authentic Interactions” newsletter exploring technology, data, authenticity, and trust as well as the LinkedIn newsletter, ‘What is a CMO to do with AI?’

Terri Gunnell is a media technology executive with more than 25 years of experience driving revenue growth through innovative solutions and strategic leadership across the media and advertising landscape. Throughout her career spanning Turner Broadcasting, WarnerMedia and Audacy, she has successfully led complex digital business transformation initiatives by developing scalable, innovative ad technology and unified data platforms while building and mentoring high-performing teams. She has extensive experience streamlining revenue operations workflows and developing strategic vendor partnerships to facilitate programmatic advertising, identity solutions and cross-platform data integration in support of AI initiatives.

Terri is a recognized industry leader, receiving the Broadcasting & Cable Technology Leadership Award and leading a Technical Emmy Award-winning team for data-driven systems innovation.

Eric Haggstrom, SVP of Business Intelligence, joined Advertiser Perceptions with a background in advertising, media and tech market research. He primarily works with clients in the CTV, Retail Media, and Ad Tech spaces and leads Advertiser Perceptions advertising spend forecasting projects and macroeconomic research. Prior to joining Advertiser Perceptions, Eric worked at research firm eMarketer as a senior forecasting analyst at Insider Intelligence, focusing on digital advertising, retail media, and streaming video, including CTV advertising, TV and streaming video trends. Eric has presented at industry conferences and appeared in consumer and industry trade publications.

Andy Dale is General Counsel and Chief Privacy Officer of OpenAP, the technology company powering the data-driven video workflow of the future. Prior to OpenAP, Andy was the General Counsel & Chief Privacy Officer at Alyce, a B2B gifting and engagement platform, General Counsel & VP of Global Privacy at SessionM, which was acquired by Mastercard in 2019, and VP Legal & Data Protection Officer at dataxu, an adtech company which was acquired by Roku.

He is an active speaker, writer and advisor in the marketing/advertising tech space. Together with Pedro Pavon from Meta, Andy hosts the popular podcast “The Data Protection Breakfast Club” and runs a series of adtech roundtables with industry General Counsels and privacy lawyers.

Andy has also served as an in-house lawyer at TD Ameritrade, worked in a corporate law firm and clerked for a judge in Baltimore. He received his BA from Colgate University, his JD from University of Baltimore and holds the IAPP’s CIPP/US and CIPP/E certifications.

Alicia Esposito is the Director of Content and Media Strategy for Future Commerce, the official media company and culture magazine for commerce professionals. In her role, Alicia conducts research, analysis, and provides commentary on the trends shaping the future of retail and commerce industries. She has been immersed in retail and marketing for nearly 15 years as a reporter, events director, content strategist, and media executive serving merchants and tech companies across the retail ecosystem.

Chelsey Alexander is a digital and retail commerce strategist and legacy builder with nearly two decades of experience at the intersection of big-brand power, emerging technology, and e-commerce transformation.

A former Senior Vice President in the consumer packaged goods industry, Chelsey has led and influenced over $4.5 billion in retail and e-commerce revenue across powerhouse companies including Bayer and Procter & Gamble, helping iconic brands navigate the evolving ecosystems of Amazon, Walmart, Target, CVS, Walgreens, and Kroger.

Her career also includes experience in hypergrowth startups like Pharmapacks (Packable) — one of Amazon’s top third-party sellers during its planned SPAC phase. That chapter deepened her understanding of what drives — and tests — modern digital commerce, lessons she now channels into helping companies build more resilient, future-ready growth systems.

Through her firm, Open Gate Consulting, Chelsey partners with CPG leaders and high-growth founders to design organizations built for the future of commerce — unlocking growth through clear strategy, capability building, and digital shelf excellence.

Chelsey’s mission is to dismantle the gatekeeping in e-commerce strategy and business transformation. At Open Gate, insights are radically simple and immediately actionable, bridging the gap between corporate complexity and modern growth. Whether you’re scaling or reinventing, Chelsey brings clarity, creativity, and grounded strategy to the ever-changing world of commerce.

Evan Herman is Senior Director of Programmatic at Intersection.

Max Willens is a Senior Analyst of advertising and media at EMARKETER, where his coverage areas include retail media, social media and affiliate marketing. Prior to joining EMARKETER, he was the Senior Editor of Research and Features at Digiday, and his freelance writing has appeared in publications including Wired, Ad Age, Newsweek and Vice.

With over 2 decades of experience in advertising and technology, Seema Patel is a seasoned media executive with extensive expertise in launching new businesses and supporting multi-platform solutions. She has been the driving force of many new, innovative product rollouts throughout her career and is one of the leading experts in addressable and advanced advertising. Seema has a proven track record in leading high-profile initiatives by bridging strategy with efficient execution to drive scale and revenue growth.

In her last role at TelevisaUnivision, Seema led an enterprise-wide organization responsible for developing proprietary data products that helped drive advanced advertising and support ViX, the world’s largest Spanish-language streaming content offering.

In her previous role at ViacomCBS, Seema served as the internal and external business lead to onboard new addressable inventory sources, broadening the company’s vast portfolio of data driven assets. During her tenure, ViacomCBS built the largest Addressable TV footprint in the country spanning across broadcast and cable in the areas of live linear, VOD & OTT platforms.

Seema was also a key stakeholder in the launch of DIRECTV’s Addressable Advertising platform, playing a critical role in the roll out of the first-to-market STB Addressable Advertising product. She created system solutions and business processes that were unique to the marketplace, which also became benchmarks for others in the industry to emulate. Her technology platform drove double digit, topline revenue growth for the business. She also spearheaded the launch of D2 Media Sales, which was the industry’s first live linear addressable platform for the political marketplace.

Seema is a co-founder of TechBae, a networking organization dedicated to advancing equality by creating meaningful connections and developing opportunities for women across all levels within the ad tech & media landscape. TechBae’s community is comprised of women from over 50+ organizations.